About TBC Media, LLC
We build collaborative branching video. TBC Enterprise turns institutional expertise into knowledge infrastructure. TBC Social turns audiences into co-creators. Same idea, two very different worlds.
Built on the idea of collaborative storytelling
We've all been there. You're binge-watching something brilliant, then hitting a finale that feels wrong. Yelling at the screen. Dreaming up better endings in the shower.
TBC... was born from that frustration of wanting to contribute to the story. And from a bigger belief: that storytelling is inherently collaborative. The best universes aren't built alone. They branch. They grow. They take on lives of their own.
We're not building another video app. We're building the infrastructure for collaborative narrative. At TBC... creators set the stage, and communities write the future.
Why we built the enterprise side
Organizations are losing their most valuable asset: institutional knowledge. When experienced employees leave, decades of expertise walk out the door. Training programs end and knowledge evaporates. AI tools proliferate, but they're only as intelligent as the knowledge they learn from.
We built TBC... to solve this problem.
We're not an LMS. We're not a knowledge base. We're not a video platform.
We're infrastructure that makes human expertise teachable, transferable, and compounding — so organizations can turn their people's knowledge into lasting competitive advantage.
"In a world where technology is commoditized, human knowledge wins. TBC... is how you capture it."
What We Care About
Four principles that drive every decision.
Community First
Creators set the stage. The community writes the future. Every feature we build deepens that contract.
AI as Collaborator
Not a gimmick. Not a replacement. AI is a creative partner, giving every creator superpowers they didn't have before.
Infinite Canons
We don't believe in single timelines. The best stories branch, contradict, surprise. We build for organized imagination and chaos.
Build in Public
We're figuring this out with our community. Our earliest creators aren't users. They're co-founders of the universe.
The Team
The weirdos building this thing.
Five people who looked at the future of storytelling and said "we can make it stranger."
Tyler Downey
CEO & Founder
Tyler is the mythmaker-in-chief. With a background in entertainment and media, he's obsessed with the question: what if audiences could shape the story? He's building TBC... to find out.
Aaron Cunningham
CTO & Co-Founder
Aaron Cunningham is an expert in cloud-native application development, back-end systems architecture, and data engineering. He has years of experience in both mechanical and software engineering.
Nick Magruder
President of Partnerships
Nick spent years in agency and brand marketing before deciding it was more fun to build things. At TBC..., he's the one turning story universes into real commercial opportunities.
JJ Johnson
Director of Operations
JJ is the reason nothing falls apart. While everyone else is dreaming up wild features and story universes, he's the one making sure the platform actually runs smoothly, reliably, and at scale.
Timothy Gaarder
Chief Legal Counsel
Tim is the person who makes sure TBC... can actually do the wild things we're planning — legally. Deep expertise in content platforms, IP, and startup law. The team's voice of reason (he loses a lot).
The universe is still being written.
Talk to us about an enterprise deployment, or download TBC Social today.